allonlinenovel Chapter 742: Global changes, major reshuffles in many industries!
Chapter 742: Global changes, major reshuffles in many industries!
Xingyi S5 has million-level configuration and experience, and is priced between 40 and 80 yuan. It is a popular model that competes with BBA below and Porsche above!
Many users who originally planned to buy Porsche and BBA have turned to Xingyi S5.
The hot delivery scene of Xingyi S5 has made the Porsche 4S store next door jealous, and BBA salesmen are thinking about changing jobs!
There is no way. Since the release of Xingyi Automobile S5, both BBA and Porsche have gone from being crowded with people to being deserted.
Many customers who had been maintaining their cars for a long time and were ready to make a deal were shocked when they saw people lining up to pick up their cars at the Xingyi Auto Experience Center next door, and walked into the Xingyi Auto Experience Center in disbelief.
At first I was confused and disdainful, but after learning more about it, I couldn’t help but be attracted. After another test drive, I couldn’t help but place an order for the Premium Edition, or even the Smart Edition!
This made the BBA sales consultant and the Porsche lady cry without tears!
It also made me more determined to change jobs!
Especially for BBA and Porsche, the sales consultants beg and plead, but can only close a few deals in a week.
Meanwhile, at the Xingyi Automobile Experience Center next door, customers were queuing up to swipe their cards to pick up their cars!
Many people don’t even need to take a test drive. They can just pay the balance and pick up the car after inspection!
It's so silky!
BBA sales are very excited about this!
The girl driving Porsche also started to change her mind!
Those who are good at sales are all smart people.
These people are not only excited, but also act quickly!
Since the first day of hot sales, many BBA sales elites and Porsche ladies have contacted the Xingyi Automobile Experience Center next door with their performance reports to apply for employment.
Xingyi Automobile would naturally not refuse this.
These sales elites are all talented people who have a large amount of high-end customer information and are all Xingyi Automobile's target customers.
In addition, there are too many orders for Xingyi cars at the moment, and the employees are too busy to handle them, so they decisively processed the onboarding process as soon as possible.
They are all sales backbones of BBA and Porsche. After simple training, they can work independently after following the employees of Xingyi Auto for one day.
Then an interesting scene appeared.
Since the launch of Xingyi car, BBA and Porsche have had fewer customers, fewer orders, and even less sales!
People resign every day.
Often I was still selling cars yesterday and quit this morning.
He was still talking to clients in the morning, and in the afternoon he changed into Xingyi Auto's employee uniform, appeared next door, and took away all the clients he had maintained!
The managers of BBA and Porsche were very angry about this, but they could do nothing about it.
Some managers and store managers are also considering applying for jobs at Xingyi Auto!
Trees move to death, people move to live.
So it has been since ancient times.
With the addition of talents from BBA and Porsche, Xingyi Automobile's delivery efficiency is getting higher and higher, and its sales performance is getting better and better.
Logically speaking, after the hot sales of 30,000 units in five days, subsequent sales should have dropped significantly.
The daily sales volume should drop from thousands of units to three or four hundred units!
But with the addition of BBA sales elites and Porsche ladies, not only the business capabilities have been greatly improved, but also a large number of high-quality customers from BBA and Porsche have been brought in!
These people originally planned to buy BBA and Porsche, but when they found that so many people were buying Xingyi cars, it was hard not to be tempted.
Then I saw that the BBA sales consultant who contacted me, the Porsche lady, had switched to Xingyi Automobile, and the posts on her Moments had also changed from Porsche BBA to Xingyi Automobile S5!
Then the customers will also have their own ideas and feel that BBA is ruined, Porsche has collapsed, and even the consultants have betrayed!
If the consultant who was contacted before talks with the customer again and gives him a brief explanation, the customer will be tempted and will go to the store to experience it. Then he will see that the price is much lower than that of BBA, the configuration is better, the interior is more luxurious, and it has a stronger sense of technology!
Finally, I placed an order for Xingyi S5!
This directly led to another surge in S5 sales!
The daily sales of Xingyi Automobile S5 once again exceeded units, and can reach thousands of units on weekends!
Such sales results shocked Song Sining.
Specifically brought up this matter at the high-level meeting:
"Chairman, with the support of our friendly sales and customers, our Xingyi car sales are very impressive."
"If we continue at this pace, the sales of the Xingyi Automobile S5 will reach units in June! The monthly sales in July will also be around units. Our inventory will have reached the bottom!"
Xingyi Automobile S5 started trial production in December last year, but the output was very low during the initial ramp-up period.
It took half a year to increase the monthly production from 1,000 to 2,000 units to 10,000 units.
Therefore, in half a year, there are a total of 5 units in stock, plus those produced in June, which makes a total of only units.
But 6 units were sold in June alone, leaving 4 units in stock.
Together with the 10,000 units produced in July, it will be just enough to sell in July!
In August, the monthly production is 10,000 units, but the sales volume will definitely be more than 10,000 units, and there will not be enough to sell by then!
"Is it out of stock again?"
Wang Yi frowned: "I really underestimated the sales volume of range extender vehicles!"
If it is a pure electric car, in 2015, it would be difficult to sell units per month, let alone units.
But for extended-range vehicles, the sales volume is higher.
Before the battery is powerful enough and the pure electric range is long enough, extended-range vehicles are definitely YYDS!
In addition, the Xingyi car has high configuration, low price, and intelligent driving support. The experience and configuration are far superior to BBA, so it is hard not to be a hot seller!
More than 5 Xingyi Ss have been sold so far, of which more than are extended-range vehicles, and the pure electric version is only a little over !
The ratio is basically 8:2!
"When can the second phase of the Magic City Xingyi Automobile Factory be put into production?" Wang Yi asked.
"Since the second phase of the factory was delivered ahead of schedule, it is currently being debugged on the production line and will be put into production at the end of the month. However, our previous plan was to use it to produce the Xingyi SUV X5, but the hot sales of the Xingyi Automobile S5 far exceeded our expectations, so I changed the factory to produce the Xingyi S5 sedan..." said Song Sining.
Wang Yi nodded, "Very good, let's do it this way! First, we will temporarily suspend the mass production of the Xingyi X5 SUV. At the end of the month, the second phase factory will also start mass production of the Xingyi S5 sedan. Half of the production capacity will be used to mass produce the Xingyi S5. The remaining half will be used to mass produce the Xingyi X5 SUV. At the same time, we will speed up the construction and production of the third phase factory to comprehensively increase production capacity!"
"Okay, Chairman, the monthly production capacity of Xingyi S5 will be as high as 1.5 units. We can handle it now, but we probably won't be able to handle it in three or four months. By then, our monthly sales of Xingyi S5 will drop to around 1 units!"
Song Si Ning's worries are justified.
In June, the first month of its launch, the Xingyi S5 sold 1.5 units per month. In July, it also sold 1.2 units and units in August. However, in September, it may only sell units and units in October!
Going forward, monthly sales are likely to remain around 8000 units.
But the factory's monthly production capacity is maintained at 1.5 units, which is dangerous because the inventory is too large!
Wang Yi waved his hand and said, "It's okay. It won't take half a year. We will be ready for the international market in August!"
"In the domestic market alone, monthly sales will definitely not reach 1.5 units, but with overseas markets included, monthly sales of 5 units is not a problem!"
“As for the SUV Xingyi X5, there is no need to rush. First, make Xingyi S5 a hit model, quickly seize the market, and make a good start. Then the sales of Xingyi X5 will naturally be good!”
"Yes!" Everyone responded one after another.
"Chairman, many companies are currently planning to purchase our Honghu 9100 automotive-grade chip. Should we sell it to them?" Zhang Chao asked.
In fact, Xingyi Semiconductor has made two types of automotive-grade chips for Xingyi Automobile.
The Kunpeng 902, an automotive-grade chip upgraded from the Kunpeng 9020 and built by George's team using the ARM instruction set, was made, but its computing power is low.
This is the model used in all the initial test versions.
There is another one that is in the charge of Zhang Chao’s team. It also uses 28nm process, but adopts Lingxi instruction set developed by Xingyi Semiconductor, a brand-new instruction set and a brand-new architecture, all designed from scratch!
As early as two years ago, Zhang Chao was entrusted by Wang Yi with the important task of developing his own instruction set.
As expected, Zhang Chao's team actually developed the Lingxi instruction set.
The first chip developed based on the Lingxi instruction set is the intelligent driving chip Honghu 9100!
Honghu 9100 and Kunpeng 9020 are products of the same generation. I thought that its performance was far inferior to Kunpeng 9020 and not as mature as Kunpeng 9020.
Unexpectedly, Honghu 9100 made a comeback thanks to the powerful Lingxi instruction set!
Especially in terms of AI computing power, it is far superior to the ARM instruction set.
After all, the advantage of the ARM instruction set is low power consumption, but poor performance.
The advantage of the Lingxi instruction set is its powerful performance, and its main focus is AI computing power!
It is for this reason that when competitors' automotive-grade intelligent driving chips all have a computing power of 0.256 TOPS, Honghu 9100 has achieved 2.5 Tops!
Therefore, Xingyi Automobile gave up Kunpeng 9020, chose Honghu 9100, and started automotive-grade certification!
It is precisely because of the waiting for the automotive-grade certification of Honghu 9100 that the launch of Xingyi S5 has been postponed again.
There is no way. Although Honghu 9100 fully complies with automotive-grade certification after comprehensive testing, the process still has to be followed one by one!
Until May this year, Honghu 9100 completed all automotive-grade certifications.
In June, Xingyi Automobile was officially launched on the market!
"Chairman, Mercedes-Benz and Audi have contacted us and want to purchase the Honghu 9100 automotive-grade chip. BMW also has intentions," said Zhang Chao.
Wang Yi nodded and said, "Sell! Both chips and development kits are available for sale. Refer to the automotive-grade chips of other vendors. They can be a little more expensive. After all, our Honghu 9100 has powerful computing power!"
"Okay, Chairman, the EyeQ3 automotive-grade chip currently sells for 500 yuan each, and our Honghu 9100 chip sells for 1000 yuan? The development kit is not included?"
"1000 is too low. The computing power of Honghu 9100 is ten times that of EyeQ3. Let's sell it for 3000 yuan per chip, six times more!"
Wang Yi said: "We also have cameras, millimeter-wave radars, and even lidars. They can all be sold! The whole set can be sold!"
"For the pure vision version, the price will be based on the market price. The laser radar package is a bit more expensive. The semi-solid laser radar can also be sold separately, 20 each!"
"Yes!"
Everyone responded one after another.
Wang Yi thinks clearly that whether it is the intelligent driving chip Honghu 9100 or the semi-solid-state laser radar, it is all about economies of scale.
If Xingyi Technology relies solely on its own use, the diluted R&D costs are very high, but if other companies place orders together, the cost will be lower!
There's no reason not to sell!
As for other competitors, will they be able to catch up with Xingyi Automobile after having these?
This is not a problem either.
Their purchasing speed is far behind the speed of Xingyi car updates!
Sure enough, after Xingyi Technology made the offer, Mercedes-Benz and Audi were both very interested.
Although it is 3 times more expensive than EQ6, its computing power is ten times stronger!
There is still no rival, and the computing power of EQ3 is at a level that cannot be used for intelligent driving. Even though Honghu 9100 is 6 times more expensive, you have to buy it!
More importantly, new energy is the general trend, and BBA are all competing. Now Xingyi Automobile has emerged and is leading the way. If BBA does not want to fall behind, it has no choice but to follow!
As a result, Mercedes-Benz placed an order for 1 Honghu 9100 automotive-grade intelligent driving chips.
Audi also placed an order for 9000 units!
There are no impervious walls in the world.